Kirsten Anderson
Marketing / SEO / Sales / Copywriting
MARKETING / SEO
What I Can Do For You
​Design a marketing strategy specifically engineered to connect you to your market.
Refresh / create your company brand and create an online presence.
Create / populate social media channels.
Devise an advertising plan and negotiate media buys.
Analyze your current marketing strategy and make recommendations for improvement.
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Be a proactive addition to your current marketing team.
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Inject creative ideas and contagious energy into your organization!​​
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Provide a solid ROI for your marketing investment!
​​​Highlights
Created and managed a marketing / PR strategy that successfully established brand recognition and local awareness for Aphex Imaging - resulting in an 800% increase of unprompted incoming business inquiries, and causing the number of new clients to increase by more than 350% over one year.
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Inaugural member of the team that led Aphex Imaging to win the 2008 Sarnia-Lambton Chamber of Commerce Outstanding Business Achievement Award for Marketing.
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​Orchestrated and oversaw a strategic SEM plan that resulted in a 273% increase of web traffic within six months​ for the Sarnia BMW dealership.
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​Collaborated with Regional Manager and Publisher at Sun Media to successfully launch the Sarnia Sun.
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Re-branded the second largest revenue generating source for the Special Projects department at Sun Media Brockville, The Vacation Guide.
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Repositioned the City of Brockville’s brand by defining the target audience, rewriting the Summer Marketing Campaign, and creating new promotional materials.
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Collaborated with sponsors and organizing committees to plan scope and format of over 50 festivals and events within the Greater Brockville Area.
Qualifications
Marketing Graduate​
+11 years experience
Google Advertising Professional
Specialties
- Market research, analysis and strategy​
- Search Engine Marketing
- Organic Search Engine Optimization
- Pay Per Click Campaigns
- Google AdWords and Analytics
- Social Media
- Branding
- Copywriting
- Media Buying
Marketing Resume
Learn more
about me!
Portfolio and references available by request.