Kirsten Anderson
Marketing / SEO / Sales / Copywriting
MARKETING / SEO
What I Can Do For You
Design a marketing strategy specifically engineered to connect you to your market.
Refresh / create your company brand and create an online presence.
Create / populate social media channels.
Devise an advertising plan and negotiate media buys.
Analyze your current marketing strategy and make recommendations for improvement.
Be a proactive addition to your current marketing team.
Inject creative ideas and contagious energy into your organization!
Provide a solid ROI for your marketing investment!
Highlights
Created and managed a marketing / PR strategy that successfully established brand recognition and local awareness for Aphex Imaging - resulting in an 800% increase of unprompted incoming business inquiries, and causing the number of new clients to increase by more than 350% over one year.
Inaugural member of the team that led Aphex Imaging to win the 2008 Sarnia-Lambton Chamber of Commerce Outstanding Business Achievement Award for Marketing.
Orchestrated and oversaw a strategic SEM plan that resulted in a 273% increase of web traffic within six months for the Sarnia BMW dealership.
Collaborated with Regional Manager and Publisher at Sun Media to successfully launch the Sarnia Sun.
Re-branded the second largest revenue generating source for the Special Projects department at Sun Media Brockville, The Vacation Guide.
Repositioned the City of Brockville’s brand by defining the target audience, rewriting the Summer Marketing Campaign, and creating new promotional materials.
Collaborated with sponsors and organizing committees to plan scope and format of over 50 festivals and events within the Greater Brockville Area.
Qualifications
Marketing Graduate
+11 years experience
Google Advertising Professional
Specialties
- Market research, analysis and strategy
- Search Engine Marketing
- Organic Search Engine Optimization
- Pay Per Click Campaigns
- Google AdWords and Analytics
- Social Media
- Branding
- Copywriting
- Media Buying
Marketing Resume
Learn more
about me!
Portfolio and references available by request.